Think about it: How often do you pull out your cell phone or tablet when you want to search for a product or service online? If you’re like billions of other people around the world, the answer is probably not often these days. And that’s why mobile SEO is important for businesses.
With the proliferation of mobile devices and the reliance of their owners on them, mobile SEO is more important than ever. In fact, Google, the world’s largest search engine, evaluates how mobile friendly each website is when determining its ranking in search engine results pages. There is no doubt that mobile is the future! Are you ready to dominate search rankings and secure your business from the future by implementing mobile SEO?
Here at BoostNow, we are one of the UK’s leading SEO agencies, specializing in ensuring that our clients’ businesses and websites are optimized for mobile SEO. Contact us today for detailed case studies of our past achievements.
Mobile SEO is not just the future: it is here and now! Research shows that more than 50% of Internet users worldwide are increasingly accessing the World Wide Web with the latest mobile devices, such as smartphones and tablets. And from 2018, Google is implementing its first mobile rule, meaning that whatever type of device you use to access your search engine, you will get results from its mobile index.
So whether your customers are on the go or looking for your product or service on a desktop computer, if you do not have a website that is suitable for mobile, you may miss it. Why? It’s already a well-known fact that three-quarters of searchers never make it to the front page of search engine results. And Google ranks sites by how well they perform against the standards set out in their algorithms. So while you won’t necessarily be penalized for not having a mobile responsive website, it’s unlikely to score that much. You may see a decrease in your search engine rankings and even worse, you will see your competitor’s fully responsive websites.
So what mobile SEO services does your website need to meet the needs of Mobile Responsive? There are four broad factors to address. First, you should check that your pages, including images, text, navigation buttons, etc., are loaded on any type of device or screen size, from desktop to tablet or smartphone. Second, every page should load quickly, at least not because research has shown that pages take three seconds or more to appear because of their high bounce rate. Third, all of your content should appear on the mobile version of your site – if not, search engines may be missing out on it when they index it, not to mention potential customers. ۔ And fourth, all internal links and page redirects will be working.
If one of these factors is missing, your ranking on Google is likely to drop. So how do you comply with Google’s Mobile First policy? Well, you can have two separate sites, each with its own URL, one for desktop searchers and the other for mobile users. But maintaining each of them and making sure that both are duplicates is a waste of time and resources. Instead, you can configure your site to identify the type of tool the searcher used, and then display the content accordingly (a dynamic serving setting). This is good for mobile devices in terms of SEO, but can still be a hassle. Often, the desktop version is shown to mobile users. Also, you will still need to create alternate versions of the copy to complement the new devices.
Google calls responsive web design the best solution. That means a URL, a set of source code, a set of pages – but the content and layout are dynamic, so each user changes himself to suit the device.
Once you’ve tackled this aspect, what are the most important ideas for mobile SEO? Above all, if you want your site to rank well, user experience should be your number one priority. This means, as mentioned above, making sure your pages load as quickly as possible. Check that all links are working and remove or redirect error pages. And disable pop-up ads – these are a nuisance to mobile users, and besides, Google is not a big fan of them.
Depending on your content, writing for mobile devices means keeping the title and meta descriptions short and sharp enough for users and Google to figure out what the page is about. On the page, tools such as short paragraphs, short text, and bullet points make it easier to read text on smaller screens by making it clearer and faster scanning.
And be aware that many mobile users are searching for information and tools when they’re out and about, which means local mobile SEO is more important than ever. Get your company name, number and location in local directories, claim your listing on Google My Business – in short, get your company on the map.
Don’t have time to accept mobile? Ask the experts.
We are not all technically savvy, and if you are trying to start a new business, continue an existing business or expand it to increase your market share, it is unlikely that you have the time. Have the skills and resources to effectively address mobile SEO. This is where we come in BoostNow. Over the course of a decade, we’ve been working in the field of SEO, keeping abreast of the latest trends to help countless businesses of all kinds rank first on Google for their target markets. We can help you do that too.
As a fully fledged mobile SEO agency, we will make sure your website is ready for mobile first indexing. Our first step is to conduct a thorough audit of your site to determine where improvements are needed. We can help you improve the technical aspects so that Google can crawl and index your site more efficiently. But we will also focus on making your website more attractive to your potential customers in a variety of ways.
For example, with your consultation, we’ll get to know your goals and the goals of your business and give you insights on how our SEO word package can help. Great content is what sells products and services, so we’ll make sure that not only do your keywords attract Google’s attention, they also form the basis of informative, interesting text that serves consumers. Tells them what they need to know.
We’ll check and add all internal links so users can easily navigate your pages in a logical way. At BoostNow, we also specialize in creating the right quality of backlinks from reputable sites, promoting your profile and authority in your industry and beyond.
And we put a lot of emphasis on improving the conversion rate. It’s great to have more visitors to your site, but ultimately, you want to be a percentage of paid users. We can do that.
So you can monitor the value of what you do, we compile detailed monthly reports that we will send you. We also use them to monitor how every aspect of our service is working for you. We are not afraid to improve our existing mobile SEO strategy or develop a brand new strategy if we think it will yield better results in the future.
It’s not quick to see better SEO results – it can take time to change and increase the ranking of websites. But the right strategy will produce lasting, profitable results for your business. Find out more about what we do on our website at https://boostnow.uk/. And if you want more information about mobile SEO or how we can get your site ranked No. 1 on Google, just call BoostNow on1(234-714-1351). We can get you anywhere you want. Call today.
Frequently Asked Questions
Why is mobile SEO important?
Mobile SEO optimization ensures that visitors who access it on a mobile device have a good user experience, even on a small screen like a desktop. Mobile optimization includes specific factors that control site design and structure, page loading speed, and more. Google now ranks mobile sites first, so you can be fined if your mobile is not friendly.
Does SEO Really Work?
SEO is proven to work. This increases the volume of traffic to your website by making it more visible, as search engines rank better sites in search engine result pages. It also ensures a better user experience, which keeps people on your site longer, and gives you a better chance of turning them into paying users.
What is a mobile optimized website?
A mobile optimized website recognizes that it is being viewed on a small screen device and is automatically optimized to provide a better user experience. This includes making the content easier to read, presenting larger navigation buttons and images so they can be seen clearly. All of this makes it easy for visitors to engage with your website.
How do I optimize my website for mobile devices?
First, test your existing website in Google’s search console with the Mobile Friendly tool. If you use WordPress, choose a mobile responsive theme. You should also make sure that your web host is trustworthy. Improve page load times and enable AMP pages. Effective mobile search engine optimization includes adding pages internally and increasing the size of buttons for efficient navigation.
Does Mobile Friendly Affect SEO?
Not providing a mobile-friendly experience for visitors can negatively affect your website’s search engine rankings. Improving your site for mobile devices with the right mobile SEO techniques can, however, increase rankings, so it’s a good idea to keep that in mind.
Why do you need a mobile friendly website?
As well as providing a great way to rank higher in search engine rankings, having a mobile responsive site increases your ability to reach your target audience. People are increasingly using mobile devices to access the Internet on the go. Mobile-friendly websites make online sharing much easier, so you can better grow and engage with both potential users.
Are all websites mobile friendly?
Not by default – Websites designed for desktop use do not appear in easy-to-use format on mobile devices. Pages and the text and images on them may not appear properly. Ask your web designer to make sure your website is mobile friendly and therefore responsive to all potential users. Your online web marketing depends on it.
Is AMP good for SEO?
Accelerated Mobile Pages (AMP) is not a specific ranking factor for search engines, but pages that load faster. AMP increases page speed loading times and makes all types of content more accessible to users, so indirectly, AMP is great for SEO.
AMP lowers bounce rates and keeps visitors on your site longer, which can lead to higher conversion rates.
Is AMP for mobile only?
AMP creates mobile web pages that load four times faster than otherwise. AMP also ensures faster loading times for pages on desktops, with similar benefits in terms of improving site ranking. If AMP is a mystery to you, then a good mobile SEO company will be able to implement it on your behalf.
Why does Google focus on being mobile?
More than half of all Internet searches worldwide are now performed on mobile devices such as smartphones. Recognizing this, Google now prioritizes indexing and ranking mobile responsive sites so that users can access relevant, high-quality search results that are complete and easily readable on their devices. Am
You need better mobile optimization services to stay ahead of your competition.
Mobile SEO is essential.
More than 50% of Internet users now search on mobile devices, a number that keeps growing. Mobile optimization means that your site, its design and content are all fully available to visitors on the screen size and platform they are looking for.
Google used to crawl, index and rank the desktop version, but now prefers the mobile version, making sure the search results are more accessible to users. Mobile pages are preferred over desktop in search results. Desktop sites are still crawling and don’t directly affect SEO rankings, but faster loading pages score better.
Beginner’s Guide to Starting a Mobile SEO Campaign
Here are some tips to get better mobile website rankings:
- Use Google Search Console Mobile Friendly Test to check your site’s mobile responsiveness and what to do if not.
- Check site speed with PageSpeed Insights and use Google AMP tools or hire an expert to help fix slow loading pages.
- Claim your business listing in Google My Business and raise your profile online.
- Create mobile-friendly digital content: short text, bullet points, compressed images, and comprehensive meta titles and descriptions help make visibility and readability easier.
- Use local keywords to attract local traffic.
- Optimize your site for voice search.
- Mobile search engine optimization.
Mobile SEO optimization focuses primarily on on-page content. It contains:
- Submit images to fit smaller screen sizes
- Improving speed and page load times and
- Without the ease of navigation and ease of viewing the content, the user needs to manually resize the text to scroll from side to side or read it.
Other suggestions include shortening and shortening the blog and other content. Using visual aids like bullet points to make it easier for readers to scan. And make full use of tools like Google My Business to take advantage of local searches.
The importance of SEO for mobile
Without a mobile optimized website, you can risk up to 50% of your online traffic. Standard websites offer poor user experiences on small screens. Short text is impossible to read, users have to scroll back and forth to view the entire page, and images load slowly.
It is also difficult to buy or engage with a site that is not mobile responsive, so you may lose sales. Google has officially stated that all users, regardless of which device they are using, should have an equally good user experience, so if search engine optimization is not at the point for your mobile phones. So get the help of experts.
Facts About Mobile SEO
Here are five key pointers in moving your SEO forward.
- 87% of mobile owners use search engines daily to find information.
- 46% of Google searches are for local businesses.
- 61% of searchers said that if the local website was mobile friendly, they would be more likely to use it.
- Google accounts for 96% of search traffic on mobile devices.
- 75% of searchers never stray from the front page of Google results.
All of this means that your website needs to be improved with mobile SEO. Google allows you to stay ahead of your competition.
If you need an experienced hand to scratch your mobile SEO, call the team at BoostNow today. We can provide you with the best mobile SEO services!